Last updated: August 2026

Privacy Policy

Beacon Labs ("we," "us," or "our") operates Rovo, a product that helps home-service contractors find and respond to customer leads. Depending on the features you enable, Rovo can help you identify leads in Gmail, monitor new leads, send replies you approve, notify you by text, answer missed calls when you set that up, and send transactional connection or scheduling texts to your customers. This Privacy Policy describes how we collect, use, and protect information when you use our service.

This policy covers two main audiences: you (the contractor / Rovo user) and, when you use Voice or customer texting, your customers and callers whose contact details appear in leads or calls you handle through Rovo.

Information We Collect

When you use Rovo, we may collect the following information:

How We Use Your Information

We use the information we collect to:

Text messages (SMS)

SMS program (Rovo / Beacon Labs). Rovo may send transactional SMS in two separate programs:

For both programs: message and data rates may apply; message frequency varies with lead and call activity; SMS is not for emergencies; delivery is not guaranteed.

Consent for contractor notifications is collected when you provide your phone number in Rovo and accept the in-product SMS consent language. For customer texts, you (the contractor) are responsible for having a lawful right to contact each recipient about that job or call—for example, they called your business, left a voicemail, or provided their number while requesting service—and for enabling customer texting only when that is true. We do not use purchased consumer phone lists for customer SMS.

Data Storage and Security

Your data is stored in secure, hosted database infrastructure. We use industry-standard encryption in transit (TLS) and at rest to protect your information. Access to your data is restricted to authorized personnel only.

Email content is processed and summarized for classification purposes. Full Gmail thread payloads are retained only for rows classified as customer leads, where thread context is needed to generate your audit report, dashboards, drafts, replies, follow-ups, and reply tracking. For non-leads, we store the classification, non-sensitive sync markers, and a compact redacted classifier trace for review; we do not retain the full raw Gmail payload.

Gmail push notifications, sync logs, and operational records are stored as metadata only. We do not store raw Pub/Sub push payloads as long-lived customer data.

SMS content and delivery metadata, lead records, and call-related event data are kept while your account is active and for a reasonable period afterward for support, fraud prevention, and legal compliance, unless you request earlier deletion where we can honor it. Call recordings and full transcripts, if you expressly enable them, are retained only as long as needed for the Voice features you use or as required by law. You may request deletion as described under Your Rights.

Data Sharing

We do not sell your personal information. We do not share your email content or customer contact data with third parties except as necessary to provide the service:

Google API Services User Data Policy Compliance

Rovo's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, the Google Workspace API User Data and Developer Policy, and the Limited Use requirements. Specifically:

Your Rights

If you are an end customer who received a text from a business using Rovo and have privacy questions, contact that business first, or email us at the address above and we will help route the request.

Cookies

We use essential cookies for authentication and session management. We do not use third-party advertising or tracking cookies.

Children's Privacy

Rovo is not intended for use by children under the age of 13. We do not knowingly collect personal information from children.

Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated revision date. Your continued use of Rovo after any changes constitutes acceptance of the updated policy.

Contact Us

Beacon Labs operates Rovo at getrovo.io. If you have questions about this Privacy Policy, your data, or SMS help, please contact us at support@beaconlabs26.com.